As a global brand and innovation consultancy working with so many extraordinary organizations, we have the distinct privilege of being inspired by and contributing to innovative thinking across industries and disciplines.

LPK’s Beauty 500 is just one way we invite others to enjoy the benefits of the cross-pollination we enjoy every day.

As a global brand and innovation consultancy working with so many extraordinary organizations, we have the distinct privilege of being inspired by and contributing to innovative thinking across industries and disciplines.

LPK’s Innovation Supper Club is a way for us to invite others to enjoy the benefits of the cross-pollination we enjoy every day.

LPK’s Salon is just one way we invite others to enjoy the benefits of the cross-pollination we enjoy every day.


LPK is a global brand and innovation consultancy.

© 2018 LPK, Inc. All rights reserved. The images used in the LPK CX Terms Sorting are protected by US and international copyright law and are the intellectual property of their respective owners’ copyrighted material.

© 2017 LPK, Inc. All rights reserved. 

The images used in the LPK Roadblocks to Innovation Cards are protected by US and international copyright law and are the intellectual property of their respective owners’ copyrighted material.

LPK is a global brand and innovation consultancy.

Growth.

Growth.

Increase Your Odds of Success

Guide to Minimum Viable Brands

Answer 10 quick questions and our innovation experts will create a personalized report of tools and insights.

How to Build a Minimum Viable Brand to Power Your MVP

Innovation Success Probability Assessment

Your responses and information will remain private.

Download Now

Leading innovators succeed by outperforming on 10 Dimensions.

Discover how you stack up against the world's best and learn how to raise your innovation project's odds of success.  

Every innovator who wants to quickly and cheaply test their new proposition live in market is faced with a choice: Use your existing brand and risk damaging its equity OR create an entirely new brand. 

Indochino

How to Build a Minimum Viable Brand to Power Your MVP

Behind every great joke is a powerful insight.

Guide to MVBs

At LPK, we collaborate with a community of over 2,000 comedians to harness comedy's superpower: Lateral thinking

LPK's 7 Steps to Building an MVB for your MVP, guides innovators through the process of building a brand that's right-sized in the short term and positioned well for the long run. 

Sample CX Term Maps

Every corporate innovator who wants to quickly and cheaply test their new proposition live in market is faced with a choice: Use your existing brand and risk damaging its equity OR create an entirely new brand. We propose a third option.

Many efforts fail because teams lack a common language.

LPK's 7 Steps to Building an MVB for your MVP, guides innovators through the process of building a brand that's right-sized in the short term and positioned well for the long run. 

I want to

learn more about how to build an MVP

LPK’s Lean Validation tools are rapid, yet effective experiments, enabling teams to validate new propositions and business models in market with consumers before committing to costly development and commercialization.

In this 2-week sprint we’ll rapidly transform your high-potential ideas into Minimum Viable Prototypes, accelerating learning through “build-test-refine” cycles. 


2-Week “Ideas to MVP” Lean Validation Sprint

$15,000+

“Ideas to MVP” Lean Validation

Learn how LPK helped an incumbent brand rapidly build and live-test 3 new direct-to-consumer propositions in days, not months. 

Overcome the roadblocks to innovation

I want to...

The hunger for top-line growth has never been stronger. The belief in innovation’s potential has never been greater. 

The harsh reality? Innovation's failure rate has never been higher.

In this 3 hour workshop Bryan Goodpaster and Nick Partridge of LPK will help you and your team uncover and act on the roadblocks in the way of driving the top-line growth your organization and leaders crave. 

$15,000+

Busting Roadblocks Workshop

Discover how LPK has helped Fortune 500 Innovation Labs take action against their leading roadblocks to deliver in-market impact.

Jumpstart my big idea on the back-burner 

I want to...

2 Week "Ideas to MVP" Lean Validation Sprint

LPK’s Lean Validation tools are rapid, yet effective experiments, enabling teams to validate new propositions in market before committing to costly development and commercialization

In this 2-week sprint we’ll rapidly transform your high-potential ideas into MVP prototypes, accelerating learning through “build-test-refine” cycles.

Learn More

Host an MVB Workshop

Our Process

Our process starts with an MVB workshop, a one week sprint where we will complete MVB in a Box framework outline success criteria, (in)validate early assumptions and generate early leads. After that we create a unique roadmap to help you build, iterate, evolve, and eventually integrate your new proposition into the existing brand or company architecture. 

Growth.

Growth.

Increase Your Odds of Success

Guide to Minimum Viable Brands

Answer 10 quick questions and our innovation experts will create a personalized report of tools and insights.

How to Build a Minimum Viable Brand to Power Your MVP

Innovation Success Probability Assessment

Your responses and information will remain private.

Download Now

Leading innovators succeed by outperforming on 10 Dimensions.

Discover how you stack up against the world's best and learn how to raise your innovation project's odds of success.  

Every corporate innovator who wants to quickly and cheaply test their new proposition live in market is faced with a choice: Use your existing brand and risk damaging its equity OR create an entirely new brand. We propose a third option.

Indochino

How to Build a Minimum Viable Brand to Power Your MVP

Behind every great joke is a powerful insight.

Guide to MVBs

At LPK, we collaborate with a community of over 2,000 comedians to harness comedy's superpower: Lateral thinking

LPK's 7 Steps to Building an MVB for your MVP, guides innovators through the process of building a brand that's right-sized in the short term and positioned well for the long run. 

Every corporate innovator who wants to quickly and cheaply test their new proposition live in market is faced with a choice: Use your existing brand and risk damaging its equity OR create an entirely new brand.

Many efforts fail because teams lack a common language.

LPK's 7 Steps to Building an MVB for your MVP, guides innovators through the process of building a brand that's right-sized in the short term and positioned well for the long run.

Learn More About LPK's MVB Workshop

Our process starts with an MVB Workshop, a one week sprint where we will complete MVB in a Box framework, outline success criteria, (in)validate early assumptions and generate early leads. After that we create a unique roadmap to help you build, iterate, evolve, and eventually integrate your new proposition into the existing brand or company architecture. 

The MVB Workshop

It can be difficult to put lean startup theory into practice.

Host an MVB Workshop

Learn about LPK's MVB Workshop

Our process starts with an MVB Workshop, a one week sprint where we will complete MVB in a Box framework, outline success criteria, (in)validate early assumptions and generate early leads. 

After that we create a unique roadmap to help you build, iterate, evolve, and eventually integrate your new proposition into the existing brand or company architecture. 

The MVB Workshop

It can be difficult to put lean startup theory into practice.

I want to

learn more about how to build an MVP

LPK’s Lean Validation tools are rapid, yet effective experiments, enabling teams to validate new propositions and business models in market with consumers before committing to costly development and commercialization.

In this 2-week sprint we’ll rapidly transform your high-potential ideas into Minimum Viable Prototypes, accelerating learning through “build-test-refine” cycles. 


2-Week “Ideas to MVP” Lean Validation Sprint

Learn more about "Ideas to MVP" Sprint

We propose a third option: The Minimum Viable Brand.

We propose a third option: The Minimum Viable Brand.

The most common question? "Where do we begin?"

The most common question? "Where do we begin?"